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Tag: Lawn Madness 2015

SANIA MASKATIYA FOR AL KARAM

SANIA MASKATIYA FOR AL KARAM

Lawn lawn everywhere but not a design to pick. Well for most of us anyways who may find the whole thing severly over the top and very few choices that are actually delightful and fun to wear. Honestly we didn't know what to expect from Sania and Alkaram's collaboration and after having ...

Lawn Exhibition Rush

HOW TO MAKE IT BIG IN LAWN BUSINESS

Every spring, every year, few very important events take place that charter the course of how the Summer will unfold, yes I am talking about the Lawn launches. Every year I am inspired to also launch a lawn of my own and contribute to the social uplift by making a difference ...

SAPPHIRE LAWN LAUNCHES IN KARACHI

Dolmen Mall Clifton buzzed with activity and excitement eve of March 25th, witnessing the first ever lawn edition from Sapphire textiles. The event organized and managed by Amina and Anisa Rashid Khan of RAK Associates, with model styling by N-Pro, the fashion presentation choreography by Fia and public relations by ...

Elan Lawn 2015

ELAN LAWN 2015

Having had an exclusive preview of the most sought after lawn this season, to say we are impressed with Elan Lawn's presentation this year is somewhat putting it mildly. 15 designs with one color variation each, are all a labour of love meticulously designed down to the last detail. As the ...

Mausummery Lawn 2015

MAUSUMMERY LAWN 2015

When we think lawn, we can come up with an entire directory of names that have been and gone, but only a few have stood the test of time and delivered constantly without disappointing like Mausummery which has been serving it's patrons since 1997. This season, Mausummery has launched it’s lawn collection ...

Farah Talib Aziz Lawn

FARAH TALIB AZIZ FOR LAKHANY

Tell us a bit about the Farah Talib Aziz brand philosophy?  Farah Talib Aziz’s work exuberates effeminate opulence, garnished with her signature embroidery and floral motifs. Her design philosophy is to magnify femininity, with the help of regally draped cloth and expert artisans, while maintaining a form of elegant sophistication. ...

Zara Shahjahan Lawn 2015

HOW IS LAWN DESIGNED?

Zara Shahjahan is a name synonymous with quality high-end luxury fashion. Recently, we got the exclusive chance to see the entire design process for her upcoming lawn, first-hand at her factory. The Zara Shahjahan factory is located in the industrial area of Lahore and boasts more than 200 plus workers. Her ...