100 years of Maybelline

Maybelline New York celebrated a century of taking trends from the catwalk to the sidewalk on the 15th of May 2015, commemorating “The Power of Expression”.

The event in Pakistan marking the brand’s ten decades in the makeup industry involved the creative team of “N-pro by Nabila” partnering with Maybelline (the official makeup partner throughout the Pakistan Fashion Weeks in March/April). They showed the evolution of beauty by reproducing looks from the eras of the past.

By celebrating this milestone, “we also honor the journey the brand has been through after its creation by its founders Thomas and Maybel Williams in 1915, ” commented Moazzam Ali Khan, General Manager CPD Division of L’Oréal Pakistan – parent company of Maybelline.

Celebrating the 100 years of this iconic make up brand, we compiled a gallery of their advertisements decade by decade right from the time of launch!

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Maybelline Vintage Ads 1920 a


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