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Tag: Selina Rashid

Executive Chairperson of the PFDC Sehyr Saigol with PFDC CEO Saad Ali

THE ‘WHO’S WHO’ OF FASHION WEEK

Ah, another fashion week coming, right? Isn’t this pretty much everyone’s thought when we hear the next dates announced? All we can say is that you must not dismiss the PFDC Sunsilk Fashion Week without thought. The achievements of the PFDC through the fashion week are extremely commendable and while ...

Selina Rashid Khan at the Lotus office 3

SELINA RASHID

If you're associated with the Fashion or Lifestyles industries in Pakistan and you don't know Selina Rashid you're probably not as 'with it' as you think. Safely, the pioneer of PR as we know it in the fashion industry today, Selina is the founder of the PR powerhouse LOTUS. The ...