PSFW 2015 Day 3 and Day 4 review. What we loved and what failed to impress at Fashions Mega Event!

Day 3

From pleasant surprises to utter dismay, Day 3 of PSFW was marked with exactly that from red carpet to ramp. While the celebrity turnout and glam quotient remained low on this day, the ramp wasn’t much of a thrill either. A day dedicated to textile shows, showcasing powerhouses of fabric backed by some prominent designer names, unfortunately couldn’t attract much attention from media or visitors.

The much debated question of textiles at Fashion week was already answered by the Council for SiddySays readers, and there is no question that it is a big part of the Fashion industry. However the lack of creativity and dearth of styling posed another question. Can textiles compete with luxury prêt on the same platform?

The show kicked off with Gul Ahmed showing a very safe collection with beautiful ethnic prints, rich in colour.  Shubinak, despite being a newcomer, wowed the audience with its distinguishable hobo-style & influenced by the northern Pakistanis with a hint of Bedouin fashion.


Warda displayed a set of pieces that really could have turned out slightly better than they did, had they not tried so hard. Tassels hanging off funky printed capes were the highlight from AlKaram Studios as well as the simplicity of a few white pieces towards the end. The men’s collection from Harmony was classic kurtas with colours from across the spectrum while the women’s collection had been styled in a way that undermined the look. The styling (grâce à NABILA) with the floral umbrellas was stunning for Ittehad leaving a stronger impact than some of the pieces in the collection.

Day 4

The hustle and bustle returned to the red carpet on day 4. The ‘hey girls’ ‘OMG I love what you are wearing’ ‘Is that Elan’ resounded as fashions who’s who graced the venue with more hits than misses. Despite a late start due to the extensive mingling the crowd sat rapt, anticipating the first act…

Sana Safinaz. The collection was an interesting mix of monochrome blocks and vibrant coloured bold prints. immaculately tailored, It did however seem that the kaleidoscope of colour created by the brand overshadowed the finesse and beauty of the monochromes that followed. Mehreen Syed however stole the show with an extravagant, Oscar-style gown.

Mohsin Ali for Sana Safinaz at PSFW15

Omer Farooq’s presentation for his brand Republic was dapper with a dash of fun – essentially for the quintessential City boy. Plains paired with Givenchy-esque prints dominated the ramp however the finale over shadowed the entire collection in retrospect as Fawad Khan walked the final look.

Fawad Khan for Republic

Syeda Amera’s collection was a great reminder of disneys achievements over the years. From dress Cinderella to Elsa, the collection was more princess costumish and perhaps not really luxury or prêt.

Syeda Amira

Huma & Amir Adnan’s collection was an amalgamation of the classic Amir Adnan style with Huma’s bohemian signature. The bright colours gave a good break after the procession of stunning white-on-white embroidered pieces. The saris with combination of green & gold were breathtaking.

Huma and Amir Adnan

Sania Maskatiya worked her magic with demure tones and FAIRIES!! Known for her creativity and matchless aesthetic on prints, the dark imagery of the fairies was something new and admirable. The organzas gave a much needed break to the silks we’re so accustomed to. Being one of the two designers (other being HSY) to have showcased back to back in Karachi and Lahore and getting it right both times, there is no stopping this girl.

Sania Maskatiya Paristan

HSY’s show drew the PSFW15 to an end. The wait felt like forever but I guess it was worth it. With his newly developed focus on ready to wear retail, Hassan presented his collection through a division of colours – yellow and blue hues giving a feel of day & night and presented an array of wearable looks minus the usual theatrics. It was a fine blend of oriental and ethnic fashion. Well-structured outfits with cinched waists were the main trend for women. Rabia and Mehreen, left an impact with their outfits and gait.

Hassan Sheheryar Yasin


By Eimaan Jawwad | Images by: Areesh Zubair.