You must have seen Billboards across the cities, if you haven't, then let us tell you what HOBO by Hub has been up to. A beautiful shoot for Spring Summer 2016 collection is what!! Featuring the mega talented and ubber cool Zoe Viccaji, the campaign shows off trndy shoes and ...
Its no secret MUSE is our favorite design house. We love wearing the MUSE, and boy do we wear it often! With one of the most distinct aesthetic, the brand never disappoints with its creativity and innovation in silhouettes, embellishment and the drive to always try something new but staying ...
February is the month of literary and art activities in Pakistan. Like every year, with spring, blossoms the festivity of literary arts. LIBF This year is starting off with one of the biggest book fairs in Pakistan: 30th Lahore International Book Fair also known as LIBF. From Feb 4th to ...
For me comfort and style are two essentials for any piece of winter clothing, and as mentioned many times before, I can not stand the dull and dreary colors of winter clothes. Which is why I love this soft pink kurta by Ideas Pret. It is a perfect day wear piece ...
She is young, charming, entrepreneurial and very well grounded. We sat down with Khadija Rahman, Creative Director of GENERATION who is one dynamic business woman and a hands on mom! SS: How old is GENERATION? KR: It started off in 1983, so its about 32 years old! SS: How did it start all ...
A beautiful person inside and out, Mira Sethi has class, poise, intelligence and humor. Gifted with the power of observation and a knack for writing, she is undoubtedly one of the most refined actresses in Pakistan. We sat down with her to find out the side to her personality very few ...
#InstaMeetLahore4 Summer in Lahore tends to be hot. Very hot. Not to mention the high humidity levels that one has to face as soon as the 35+ degrees air hits your face as you step outside. Between the months of May and October, expect yourself to be stuck inside with ...
“My sister does it, my cousin does it, my family’s done it. It fell in my lap and I was like, I should do it too. I would regret it if I don’t,” says Sikander Rizvi, talking about his lead role in the film Dekh Magar Pyaar Se alongside Humaima ...
SiddySays recently visited The Noodle House and we remember when they first opened shop in Lahore- we had heard great reviews and they were true to the letter. The food was very good- always served warm and tasted great. For those of you who haven’t yet been to The Noodle House, it is a ...
Walking into a white-washed office with large mahogany table overlooking a monitor with CCTV cameras and tower of fashion magazines, I knew Zahir Rahimtoola has led me in a quiet corner to unravel the story behind his self-build empire. His larger than life persona and glistening eyes not only reflected ...