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Tag: L’Oreal

drugstore foundations

DRUGSTORE FOUNDATIONS WE SIMPLY LOVE

As the makeup cult knows well, foundation is the one product that lays the groundwork for all other makeup items. So we don’t mind splurging a few extra bucks on this alone - but as much as we all love high-end formulas such as Giorgio Armani’s Luminous Silk foundation, allow ...

SADAF ZARRAR REVIEWED REVLON’S NEW EYELINER

PRODUCT REVIEW: L’OREAL MASCARA

Mascara is always a hit and miss for me. People often think who have light eye lashes should be concerned... No Sir! The real challenge is thick but clumpy lashes which is what I have!! I have seen gorgeous women, in posters all over the world using mascara wands. They ...

SIDDY TV: L’OREAL SMARTBOND

I  thought I would never dye my hair again (after the One time I did and regretted). I mean blow dries, irons, curlers are enough damage and contributors to dry hair, who needs hair color, besides Black hair looks amazing. Like I said, so I thought. smartbond Now it does ...

100 years of Maybelline

100 YEARS OF MAYBELLINE NEWYORK

Maybelline New York celebrated a century of taking trends from the catwalk to the sidewalk on the 15th of May 2015, commemorating “The Power of Expression”. The event in Pakistan marking the brand’s ten decades in the makeup industry involved the creative team of “N-pro by Nabila” partnering with ...

2015 Hair Trends

2015 HAIR TRENDS

We entered the Toni and Guy Salon a few weeks ago and found the place bustling with more energy than ever. Reason was, Eduard Dabican, Loreal’s expert stylist from Romania who was visiting Pakistan to share the new global trends and train salons in the use of new products. We ...

PLBW2014 PFDC Loreal Bridal Week

PFDC LOREAL BRIDAL WEEK 2014

Folks, PFDC Loreal Bridal Week is here. In just a few weeks you'll be seeing the best of Pakistani bridal couture designers present their collections to the public. Given that couture is clearly more profitable than Prêt-à - Porter , one would expect a much bigger line up for this event but ...

Loreal Ombre

LOREAL PARIS GIVEAWAY

I've been raving about Ombre for sometime now and after a mildly unsuccessful attempt at it myself, I still stand by this amazing trend for Summer Hair. If you want instant Surfer Girl meets City Chic this Summer, Ombre is the way to go! Excited? Well it doesn't end here... ...

NAIL POLISH BRAND ESSIE LAUNCHED IN PAKISTAN

L'Oreal seems to be getting very serious about the Pakistan market. Just a few week after the consumer event at Dolmen, the professional division which caters primarily to Salons & Beauticians introduced the famous Nail Polish brand Essie to the L'Oreal Professional portfolio. Now personally, I am prone to chipped ...

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