The Lux Style Awards is one of the most prestigious and popular award ceremony in Pakistan. It acknowledges outstanding contribution in the fields of fashion, film, cinema and TV. Over the years, one category that has everyone curious is the Best Emerging Talent category. It celebrates new talent in Fashion ...
The new LUX TVC recently went on air and its glamorous look & feel along with the powerful message that it communicated, caught our attention. Revealing Saba Qamar as the new LUX girl, the ad opens with her requesting women out there never to shy away from their true beauty ...
Lo and behold! Seems like the most exciting time of the year in the entertainment sector is upon us as the 18th Lux Style Awards (LSA) 2019 nominations are finally here! The Lux Style Awards is the largest award ceremony that takes place in Pakistan annually. It is being hosted ...
A glamorous afternoon soiree was held at The Deli in Karachi which was gorgeously decked up with floral garlands and fragranced ornaments creating a true LUX experience for media who gathered to meet the beautiful LUX girls – Mahira Khan, Maya Ali and Reema Khan. The event started off with ...
For weeks the grapevine had been abuzz about news from LSA 2017. With a new director and team, promising to change things, there were many a speculations. Well, it did turn out to be a pretty good show with the highest achievement being, it ended on time. While the winners ...
Every time we see Fawad and Mahira together, it brings back all the memories of the undying bond and crazy chemistry between them in Humsafar, when all of Pakistan fell in love with them. Recently this chemistry was seen across our TV sets yet again as these two shared screen space for ...